Introduced an E-Mail after-sales survey with huge results

Sometimes the simplest ideas are the most effective: for a German-wide rental platform, I implemented an after-sale email survey. The email was timed to arrive a week after completion of the rental.

The E-Mail is designed to make returning feedback completely frictionless. It turned out to be a treasure trove of valuable information - often the return process at the physical location doesn't provide enough opportunity to leave feedback, and the client continues to learn daily from the feedback flowing in.